The Sparkly Tales
an impactful idea that draw in both parents and kids to the new Sonicare for Kids Smart Electric Toothbrush.
an impactful idea that draw in both parents and kids to the new Sonicare for Kids Smart Electric Toothbrush.
by blending storytelling with brushing, we'll help families turn a struggle into a moment of imagination and healthy habits.
by blending storytelling with brushing, we'll help families turn a struggle into a moment of imagination and healthy habits.
by blending storytelling with brushing, we'll help families turn a struggle into a moment of imagination and healthy habits.
ART DIRECTION, DESIGN & VIDEO EDITING: HELENA WANG
COPYWRITING: ANALISE BRUNO
ART DIRECTION, DESIGN & VIDEO EDITING: HELENA WANG
COPYWRITING: ANALISE BRUNO
case study
product activation
out-of-home
physical activation
social