Natural by Design
a graphically-led series of print advertisements that showcase the durability of Patagonia backpacks.
a graphically-led series of print advertisements that showcase the durability of Patagonia backpacks.
by stitching together nature's scenes, we showcase how Patagonia's craftsmanship takes you places.
by stitching together nature's scenes, we showcase how Patagonia's craftsmanship takes you places.
print series
ART DIRECTION: HELENA WANG
COPYWRITING: IAN KATAN, AHAAN VAKNALLI, SIMONA GIRDVAINYTE, JESSICA GONZALEZ CORDERO, TANISHKA SINGH
ART DIRECTION: HELENA WANG
COPYWRITING: IAN KATAN, AHAAN VAKNALLI, SIMONA GIRDVAINYTE, JESSICA GONZALEZ CORDERO, TANISHKA SINGH