A Woman's
Alphabet
A Woman's
Alphabet
identify a tension point between freedom and law
and present a typographically-led campaign.
identify a tension point between freedom and law and present a typographically-led campaign.
an exploration of female autonomy vs. social order that redefines the alphabet through a woman’s perspective.
an exploration of female autonomy vs. social order that redefines the alphabet through a woman’s perspective.
out-of-home
social
interactive
ART DIRECTION: HELENA WANG
COPYWRITING: LILY SMOKLER
ART DIRECTION: HELENA WANG
COPYWRITING: LILY SMOKLER